by heatherdevaun | Oct 29, 2021 | Business & Product, CROP
One of the five P’s in the Profit (or Pivot) optimization phase of CROP is perspective. Do we have the right perspective on the situation? Our perspective is our view on a situation, and it gives us a framework for interpretation and decision-making. It...
by heatherdevaun | Oct 28, 2021 | Business & Product, Business advice from a dog
Puppies are exhausting. They need so much love and training and constant attention, and yet I love them. I can’t foster any more puppies because I just fall in love with them and I have a hard time giving them over to someone else…and there’s only so...
by heatherdevaun | Oct 21, 2021 | Business & Product, CROP
The Marketing Mix is rooted in a time when the sale of physical retail goods dominated the markets. In fact they were the markets because the Internet didn’t exist when the Marketing Mix was conceived. So that’s the paradigm it was framed in. As such, four...
by heatherdevaun | Oct 21, 2021 | Business & Product, CROP
I did not like my Chemistry class in High School. In hindsight, it should have been fun. As an adult, I think I would love it. But for me, at the time, it was too much about theory and memorizing formulas and not enough blowing stuff up. I think education has evolved...
by heatherdevaun | Oct 19, 2021 | Business & Product, CROP
The final area of focus in the CROP model is Profit…or Pivot. How I came across 5 P’s for this area is a bit of a long story involving a layover in New York, watching a random hotel TV interview, and a lot of subsequent experience so I’ll cut to the...
